Laundries & Dry Cleaners
A loyalty program for your laundry or dry cleaner
A bonus for every wash, and a reminder to come back for it — the system handles the bonus math and stays in touch with customers instead of a notebook at the counter.
- •Solvit Loyalty is a digital loyalty platform for local businesses with no plastic cards and no native app.
- •A stamp card awards one stamp per purchase and issues a reward after a set number of stamps, regardless of each order's amount.
- •Push notifications in Solvit Loyalty are manual one-off broadcasts to opted-in customers, not automatic alerts tied to a specific order's status.
- •Customer lists can be imported into and exported from the platform via Excel.
- •A chain of locations, such as a laundry chain, can run as independent branches or as one brand with a shared loyalty balance, on the Enterprise plan.
- •Referral marketing with personal links and QR codes is available on the Pro and Enterprise plans, not on Basic.
Why regular laundry customers drift to a competitor
A regular drops one order, and no one notices
A one-off order looks the same as a regular's order — there's no way to tell that the person who used to come in every week has quietly stopped.
Small, frequent orders are hard to track by hand
Wash-and-fold and dry cleaning mean frequent but small tickets. Tracking bonuses for them in a notebook or from memory turns into a mess, or just gets dropped.
Customers only find out an order is ready by phone
Without a reminder system, the only way to tell a customer their order is ready is a manual call or text — and that's easy to forget on a busy day.
How Solvit Loyalty solves this for a laundry business
Set it up once — the system handles the bonus math and keeps reaching out to customers on its own.
A stamp card built for frequent orders
One stamp per drop-off, a reward after the right number of stamps, redeemed with one tap at the counter — a natural fit for customers who come in every week.
Bonuses for large or seasonal orders
Fixed or percentage cashback with a minimum order amount — a good way to reward bulk drop-offs or a seasonal rush, like blankets and coats before winter.
Tier-based discounts for regulars
Tiers based on total spend over time can unlock a better discount program — regulars pay less automatically, without asking for a discount every visit.
Reminders, not just a receipt
Push notifications and automatic campaigns — birthday bonuses, win-back for inactive customers, bonus-expiration reminders — keep in touch without manual calls or notes.
Typical scenarios
How laundries and dry cleaners use Solvit Loyalty day to day
A stamp for every drop-off
A customer drops off laundry once a week, staff scan their card, and a stamp is added automatically — after the tenth drop-off, they get a free wash.
A seasonal rush before winter
Large orders — blankets, coats, curtains — trigger a separate cashback program with a minimum order amount, encouraging customers to bring it all in at once instead of piece by piece.
A customer hasn't been in for two months
Their segment shifts to "Drifting", triggering the reactivation campaign — a push notification with a bonus, a reason to remember the dry cleaner before the season changes.
A broadcast about hours or a promotion
A one-off push notification to everyone who installed their card — say, holiday hours or a limited-time offer on a specific service.
Features laundries actually use
Out of the whole platform, here's what laundries and dry cleaners rely on most
Stamp card
One stamp per purchase, a reward after a set number of stamps, redeemed with one tap at the counter — the program can be restricted by a minimum order amount.
Cashback and discounts
Fixed or percentage cashback, plus a tier-linked discount — several programs run at once, each with its own conditions.
Push notifications
One-off broadcasts to everyone who installed their card and opted in, plus a campaign log with delivery counts and reach percentage.
PIN-based till module
Staff sign in with a PIN, scan a customer's QR code with the camera or type in the card number, and every matching program applies automatically.
Excel import and export
Bring an existing customer list in from a single Excel file, and export the current one for reporting.
Multiple locations
On the Enterprise plan, a laundry chain can run locations independently or unify them under one brand with a shared customer balance.
What it looks like inside the admin panel
Real screens from Solvit Loyalty
Loyalty programs — four programs running at once: a stamp card, a tier-gated discount, a fixed cashback bonus, and a percentage cashback program, each a plain "condition → action" rule.
More on loyalty programs →
Automatic campaigns — the birthday panel with its bonus setup and run history, one of three unattended campaigns (the others: reactivation win-back and bonus-expiration reminders).
More on campaigns →
A customer's digital card — branding, tier, balance, stamp progress, and the button to add the card to a phone's home screen.
More on the guest card →
Practical workflow
How a laundry rolls this out and uses it day to day
- 1
Set up programs to match your services
The owner turns on a stamp card for regular wash-and-fold, plus a separate cashback program with a minimum order amount for bulk or seasonal orders.
- 2
Bring in the existing customer list
The regulars are imported from a single Excel file instead of being typed in at the counter one by one.
- 3
Day-to-day work at the counter
Staff sign into the till module with a PIN and scan the customer's card at drop-off or pickup — a stamp or bonus applies automatically.
- 4
Reminders and promotions run in the background
Reactivation for inactive customers and bonus-expiration reminders fire on their own; one-off push broadcasts about hours or promotions go out manually as needed.
Analytics and results
The dashboard shows what's actually happening with your regulars, without a separate spreadsheet or manual counting.
- Cashback issued, redeemed, and outstanding per location
- Average order value and total number of orders
- A 14-day customer activity chart
- A breakdown of customers by segment and tier
- Top customers by total lifetime spend
Referral marketing for your laundry
A neighboring business, a local blogger, or a staff member can get a personal link and QR code — every new customer who signs up through it is permanently attributed to that person.
- A personal link and QR code for every referrer — partner, blogger, or staff
- See each referrer's guest count, orders, and revenue
- Available on the Pro and Enterprise plans
Frequently asked questions
Why does a stamp card suit a laundry business so well?+
Wash-and-fold and dry cleaning mean frequent but small orders. A stamp is earned for every drop-off regardless of the amount, and the reward comes after a set number of visits — simpler and clearer to a customer than a percentage on a small ticket.
Can push notifications tell a customer their order is ready?+
Push notifications in Solvit Loyalty are one-off broadcasts to everyone who installed their card and opted in — not an automatic alert tied to a specific order's status. They work well as a general reminder to pick up laundry or to announce a promotion, but the system doesn't track individual order status.
Can we bring in our existing customer list?+
Yes — import the whole list from an Excel file, and export it again at any point for reporting.
Does this work for a laundry chain with several locations?+
Yes, on the Enterprise plan. Run locations independently, or unify them under one brand with a shared loyalty balance across the whole chain.
How do we reward a large or seasonal order?+
With a separate cashback program (percentage or fixed) that has a minimum order amount — it runs alongside the stamp card used for regular orders.
How does staff redeem a stamp or bonus at the counter?+
Through the PIN-protected till module — they scan the customer's QR code with a camera or type in the card number, and every matching program applies automatically.
Do customers need to download an app?+
No. The customer's card opens as a web page and is added to the phone's home screen in one step, through Safari on iOS or Chrome on Android.
Can a discount be limited to regular customers only?+
Yes — a discount program can be tied to a tier, for example made available only to Gold tier and above, which is assigned automatically based on lifetime spend.
Ready to launch a loyalty program at your laundry?
Request a demo — we'll show you on a live account how to set up a stamp card and bonuses that match your services.